National Retailer Case Study

Download National Retailer Case Study
National Retailer
Retail
National Retailer Social Display Case Study - Hero

Results

5.8x
Above average CTR across channels
$23
Higher Average Order Value (AOV) compared to native
~$20k
Estimated creative development savings

In Partnership with

Amobee Logo

Objective

Drive conversions, engagement & sales amongst retargeting audiences on the Amobee Platform, increase spend on “storytelling” units such as Social Display, and adopt a content-first approach to achieve brand goals.

Solutions

  • Amobee ran retargeting campaigns for 5 national retail brands from Oct - Dec 2020 using Spaceback Social Display creatives as a core tactic
  • The brand repurposed their existing social assets for programmatic, developing 100+ unique “new” Social Display creatives without spending a single dollar on production

Insights

Due to impressive performance and high engagement rates, the retailer now uses Spaceback Social Display as an AlwaysOn retargeting tactic. All brands saw more efficient CPMs and lower ad cost compared to Native, Video, & Rich Media formats.

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